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adidas Introduces Futurecraft Tailored Fibre (Video)



adidas takes the competition up few nothes.

This year, adidas Originals have stretched all boundaries when it comes to the running shoe. Starting with their Primeknit models in the first quarter of 2014, adidas then moved on to better things with their Tubular silhouettes, revealing their vision of sportswear for future. Advancing their efforts, adidas have released a teaser video (below) of the their latest technology, Futurecraft.


adidas' Futurecraft utilizes cutting-edge craftsmanship for a revolutionary run. Tailored for you, by you. The technique uses cut of the edge technology and revolutionary manufacturing enabling unique silhouettes to be modified to your preferences. Watch the amazing below, giving you an up and close personal look at the Futurecraft's high technology.


It is safe to say, adidas is killing the shoe game right now. Investors report, adidas are leading Nike with a 24.2 percent sales increase in footwear since 2015, while their competitor has fell off 9.1 percent in the same category.

Numbers don't lie but we want to know your opinion? Aesthetically, are adidas looking better than Nike Sportswear. Let us know in the comment section.


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